The AppWorks Accelerator FAQ (for founders applying to AW#22)

Founded in 2010, AppWorks Accelerator is a startup community created by founders, for founders. We are committed to fostering the next generation of entrepreneurs in Greater Southeast Asia and to accelerating the region’s transition into the digital era. 

Every six months, we take in startups operating on the frontiers of AI / IoT, Blockchain / DeFi, and Southeast Asia, equipping founders spanning all walks of life with the necessary resources, mentorship, and guidance to get their ventures off the ground. Since our establishment 10 years ago, we’ve graduated 21 batches, with the entire AppWorks Ecosystem now encompassing 395 active teams and 1,331 founders. Collectively, they generate an annual turnover of US$8B and boast an aggregate valuation of US$11B, creating the strongest founder community of its kind in Greater Southeast Asia. 

As an international founder we know there are many considerations when applying to an accelerator. That’s why we’ve created an FAQ page to help you decide whether or not AppWorks is suitable for your startup. 

As of Nov 4, AppWorks Accelerator #22 is open for applications.  You can find important information about the Accelerator experience on our main page.

The FAQs

1. “What do I need to know before joining an accelerator in Taiwan during COVID? What is AppWorks doing to help founders make the most out of the accelerator before it’s completely safe to travel and congregate?  How are you helping founders deal with the impact from the pandemic?”

The world has seen nothing like the COVID-19 pandemic, and we can confidently say that no founder we know had this on their disaster mitigation plans. But the experience of being a founder is all about learning and adaptation, even when things look dire. We are here to support you do just that, no matter the circumstances. 

To make sure founders accepted to AW#22 will have the benefits of connecting to your batchmates, to mentors, to markets, and to essential knowledge and services, we’ve designed a hybrid program that serves both local Taiwan-based founders as well as international founders abroad that cannot physically enter Taiwan. 

Currently, up to six hours of online sessions per week are provided, ranging from office hours with our partners to coaching sessions and workshops with founders from all over GSEA. Such meetings include founder mentoring sessions with veterans of the technology industry who have launched startups from zero to one, and even listed several IPOs.

Finding connections with supply chain partners and other potential business partners will not be a problem, either, since we will help to connect you to these resources through virtual introductions. 

In addition to providing these and other aspects of our curriculum online, we will continue to make services such as cloud resources and other perks from our technology partners available, as we have been doing for the past ten years. There is no obligation to sit in the physical accelerator space in order to take advantage of them. 

Finally, we will continue to monitor visa and travel restrictions in a timely way and update you with new information we learn during the application process. 

The moment it becomes easier to physically travel to Taipei, you and the other AW#22 founders will be the first to know. And rest assured, with our Demo Day plans 100% in planning and execution modes, we will make sure it goes ahead, and you’ll get to meet hundreds of investors / executives in person who can make a positive impact on your founder journey.

For now, here are some standard questions that we see every year. You may wish to read these FAQs as you work on filling out the application to determine if the accelerator is right for your founder journey. 

2. “How can AppWorks Accelerator help a founder? Why join an accelerator?”

a. The largest community of entrepreneurs in Greater Southeast Asia

Starting a business is lonely. Most of your family and friends will not understand what you are going through. That’s why it’s critical to put yourself in an environment with like-minded peers, to share the ups and downs, and provide mutual support through any setbacks and challenges. In AppWork Accelerator, there will be 50 – 60 batchmates in the trenches alongside you. Additionally, you’ll have an opportunity to connect with hundreds of AppWorks alumni at various gatherings, many of whom have passed through the 0-1 stage and can help you shortcut potential hurdles through sharing their own experiences.

b. 100+ mentors with rich entrepreneurial experience

The AppWorks Ecosystem has over 100 mentors that have offered up their time to guide young entrepreneurs, which you’ll meet through events like Mentor Day and Mentor office hours. Some will help you in strategy, some will help open doors to new connections, some will become your business partner, and a select few will serve as your lifelong mentor, guiding you every step along your founder journey with their own life experiences, offering advice in times of need, but also celebrating with you in times of joy.

c. Masters and Partners 

In the early days of your founder journey, you’ll often be strapped for time and resources, leaving you with little capacity or even experience to handle certain tasks in the course of building your startup. Our in-house Master team consists of 8 subject-matter experts who can assist founders in functional areas such as PR, talent recruitment, finance/accounting, legal, investor relations, alumni relations, design, and workspace management. With average experience of more than 10 years, our Master team can help early-stage founders maximize their time and effort without compromising any additional resources. 

In addition to our Master team, one-on-one office hours are arranged with each of our five AppWorks Partners each month. They can advise in all aspects of your startup including business model ideation, analyzing market dynamics, launching new products/services, and building and hiring new teams. Tapping into experiences from their own founder journeys, our Partners can quickly provide targeted advice to help you clarify problem statements and alleviate bottlenecks.

d. Connections in SEA

Southeast Asia has become one of Taiwan’s primary markets when internationalizing. Penetrating these markets on your own is hard enough as it is. In AppWorks Accelerator, on average more than 60% of the teams in each batch come from outside of Taiwan, including Indonesia, Singapore, Hong Kong, Vietnam, Philippines, Malaysia, Thailand, among others. At AppWorks, we very much maintain a “pay-it-forward” mentality, whereby many of your fellow batchmates and alumni will serve as your eyes and ears on the ground, facilitate warm introductions to key contacts, and open doors for your market entry just because you are a part of the community. In addition, AppWorks has established solid relations with local startup communities and investors across the region, giving you more possibilities for a soft landing.

e. Other resources

After joining AppWorks Accelerator, you’ll have access to many other free resources, services, and perks. For example, we regularly hold Fundraising Bootcamp to provide advice and consultations for founders going through the fundraising process. AppWorks is also located near Taipei City Hall MRT station, in the core business district of Taipei City, featuring a free co-working space, accessible 24/7; within walking distance, you can immediately access department stores, restaurants, bookstores, movie theaters, and shopping centers for those of you looking to conduct first-hand user research. Each team in AppWorks Accelerator is also entitled to free cloud credits valued up to US$100,000 from our long-time technology partners Amazon Web Services and Google Cloud Platform, greatly reducing your infrastructure costs.

3. “Does AppWorks Accelerator cost anything?”

No. AppWorks Accelerator has always been free for founders. We will not charge rent or service fees, nor will we require any form of compensation, such as sweat equity, options, revenue, or profit-sharing. Our exclusive mission is to help founders.

4. “We need funding now, can we get investment by joining AppWorks?”

The short answer is it depends on what stage you are in your journey. When capital can significantly enhance the strength and competitive advantage of your startup, any AppWorks founder is welcome to start a discussion with us on fundraising. We will do our best to advise and support you. 

Please note, AppWorks Accelerator will never require teams to accept our investment before joining the accelerator, nor will teams ever need to provide any form of equity or revenue / profit share returns.

5. “Why does AppWorks focus on accepting AI, Blockchain, or SEA founders?”

We believe the paradigm shift brought about by AI and Blockchain are the two mega opportunities founders in the 2020s must leverage. At the same time, SEA is rising, displaying impressive growth in middle class incomes and GDP. Its citizens participate in an acceleration of tech usage that makes it one of the most pivotal regions in the world for innovation and economic growth. We believe that founders in this region must use these technologies to make the most of the opportunities. 

Therefore, this is where we are putting our focus. Founders should think carefully about how to leverage these three areas as much as possible to make the greatest gains with new business models.

6. “I am a student team / I am a one-man team, can I still apply?”

Yes, you can. We are here to help founders. While there are alway some questions to answer about the team, the age of the company, or the makeup of its technical abilities, the founder’s experience and personal journey is the most important of all the factors we look at. 

When AppWorks reviews applications submitted by founders,  we pay special attention to several characteristics to determine their fit for the accelerator. 

We call them the “3Hs,” or “Heart, Head, and Hand,”  and we evaluate founders with these following questions, and others, in mind:

Heart: Is there a determination to start a business? Is the founder willing to devote himself wholeheartedly to it for a long period of time? How passionate is the founder about the problem he or she wants to solve?

Head: How fast can the founder learn in the uncertain environment that develops while building a startup? Are they capable of reflection and self-awareness, and applying that vision to creating rapid iterations to the business model and also to their own self-improvement?

Hand: Can they display high-order dexterity in conducting the business, and can they do it expertly? Can they scale their own thinking to a team, and manage that team with skill and attention to detail?

7. “I am not a technical founder, or I need to find an engineer to help scale my idea, can I still apply?”

Yes, you can. In a manner of speaking, you have come to the right country. 

Taiwan graduates over 25,000 hardware and computer science engineers each year and is world-famous for the engineering and computer science mastery that has boosted the quality of international companies like Apple and Acer in hardware and Google and Microsoft in the software category, to name but a few. 

We strongly recommend founders who come to Taiwan check out the country’s vast human talent resources. Part of the founder journey will be about learning how to hire, and there is probably no better place in Asia to do that engineering hiring than here.

8. “My service (or product) has not yet started to make money. Can I still apply?”

Of course! There probably isn’t a better time to learn in an accelerator than as a founder just starting out. This period before a founder has built a startup into a scalable business model with a Product-Market Fit is called the “seed stage”. During this period, founders always need more than funding; they need a variety of entrepreneurial-related insights, inspiration from other founders, and room for trial and error. AppWorks Accelerator was built to provide these, and more.  

9. “I already raised a Series A / I’m profitable, is AppWorks right for me?”

The most important thing for us is to identify where a founder is in their journey.

Reaching a funding goal can be a cause for celebration, but it’s also a relatively minor part of the growth of a founder. So many more things can go right or wrong, even with a funding round. There are many other facets to master. When we admit founders into the program, it is because we have carefully considered what they need as a founder, and how our resources and network, and Taiwan’s unique market and supply chain position in the world, can help them grow. 

Joel Leong and Henry Chan at ShopBack had already built a business model and received seed funding in 2015 when they launched in Singapore, before they came to AppWorks Accelerator #13 in 2016. 

Joel told us that had the team known about Taiwan’s massive US$ 42.2 Billion GMV a year e-economy and how it made it possible to figure out crucial e-commerce and engineering solutions for them, they would have made the move to Taiwan sooner. It demonstrates that funding rounds and business model maturity do not limit founders to learning something new.  As long as you think that AppWorks can help you in the entrepreneurial learning process, you should apply.

10. “Since I am not a Taiwanese citizen, can you help me obtain a proper visa?”

International founders admitted to AppWorks Accelerator can apply for the Entrepreneur Visa in Taiwan. This enables founders from overseas to concentrate on work in Taiwan without having to travel abroad to sort out troublesome visa issues. We have professionals at the Accelerator who can offer advice on this process.

11. “After the AppWorks Accelerator program begins, do I have to be there every day? Can overseas teams participate remotely?”

AppWorks arranges about four to six hours of speaker series, workshops, office hours, and gatherings each week. These are tailored to the needs of current batch founders. We encourage teams to participate in as many of them as possible to learn from the veteran founders we invite to these sessions. AppWorks also provides a free co-working space. As for whether the team should choose to work in AppWorks, this is up to you.

If you want to test the Taiwan market with AppWorks, or set up a technical team, we strongly recommend you to invest the time and effort to personally understand Taiwan’s cultural environment and market.

12. “Do I have to set up a company to join AppWorks Accelerator?”

Not necessarily, but we would recommend an overseas founder to set up a Taiwan office, especially those of you that are B2B facing. This may better enable  you to find business partners and negotiate commercial agreements later. AppWorks has professional accounting and legal specialists who can assist in handling procedures for landing in Taiwan.

As Andrew Jiang, co-founder of Soda Labs (AW#17) told us, when you take the time to physically show up in the market, you get “10x the attention and focus of potential customers and partners” you seek in your business development process.

13. “Do I need a business plan to apply for the Accelerator?  

No business plan is required. AppWorks Accelerator’s online application covers about 30 topics related to team background, product/service, business model, market analysis and more. It is very detailed and requires time to complete. It also includes a required one-minute self-intro to the founder (CEO).

We hope the above FAQ can help you clarify your questions about AppWorks Accelerator. If you seek more clarity, please write to: [email protected] and we will try to answer your questions.

We welcome all AI, Blockchain, or Southeast Asia founders to join AppWorks Accelerator. Applications will be open until January 4th, 2020.

How SEA Founders Can Take Advantage of Taiwan, the Startup Island, After the COVID19 Pandemic

As pandemic controls begin to loosen, Taiwan will emerge ready for startup development
Image by Robert Pastryk from Pixabay

Douglas Crets, Communications Master


Douglas is the English Master in Communication. A marketing strategist and content writer, he spent three years with Microsoft in Silicon Valley managing the global social media marketing strategy for BizSpark, Microsoft’s Azure and software program for entrepreneurs. Douglas has a deep love for technology, literature and travel. He holds a Masters in Fine Arts from Syracuse University and a Masters in Journalism from the University of Hong Kong.

Two quarters ago, the future seemed optimistic for Southeast Asia. Economic projections for the fastest-growing of these economies rose to the high single-digits. Broadband adoption was reaching a critical scale. New startups driven by a generation of young founders with international experience were rising to the region’s challenges and searching for traction. 

It now seems very likely that the economic consequences of this disease outbreak will be generation-changing. While economic and tech expansion will continue, the ground-truths of the current COVID19 situation show that innovative thinking will have to lead us through the disaster. With sealed off countries, work from home lockdowns, and breakdowns in profit growth in nearly every industry vertical, where can founders turn when it comes to finding solutions in this environment? 

At AppWorks, we are certain that founders will be among the group of people creating solutions that will bring SEA back to normalcy, and as always, we are ready to rise to the challenge.  We have evidence to show that Taiwan can be a country from which SEA founders can re-launch when they are ready. 

Taiwan possesses an e-economy that is not only well-versed in tech usage, but as the largest e-economy in the region, at US$42 billion per year, it has not slowed down significantly during this pandemic. Startup founders have worked with government officials to take an already planned-for mitigation strategy and accentuate it with tech. 

From the installation of vending machines that distribute face masks, to an unprecedented tracing technology through mobile and GPS coordinates, Taiwan has stayed ahead of the pandemic curve. It’s economy and its national health statistics have reflected this tech-forward approach. 

In terms of infection rates, the country has year-to-date had the fewest COVID19 cases. While no country has been left unscathed by the economic impact of the pandemic, Taiwan’s economists still project Taiwan to reach 2.37% to 2% in GDP growth this year, though this has been bolstered by a NT$ 100 billion injection in main business infrastructure to support the economy. 

The knowledge networks that have kept the country’s portion of the supply chain running, and a decade-long history of aiding startup growth, means that smart founders who still have their eyes on expanding through SEA should consider the island as their starting point when this horrifying pandemic eases. 

Taiwan will clearly be among the first countries for startup founders to turn for growth and learning when it becomes possible to move freely around the region again. 

This map of Greater SEA reveals that Taiwan shares more in common economically and technologically with SEA than any other country outside that traditional moniker

Predecessors define the trend — Taiwan is an undiscovered launch pad for the region

As we wrote last year, SEA founders have long landed on the island to use it as a key market for expansion and leveraging engineering resources

Companies originally from Singapore — Shopback, social streaming company M17 and the e-commerce unicorn Carousell — have established engineering and R&D teams in Taipei. 

Companies like AI-driven consumer analytics company Tagtoo (AW#1) and Hong Kong-based Omnichat (AW#16) whose founders participated in the AppWorks accelerator, gained much of their traction by leveraging the Taiwan ecosystem. 

Taiwanese companies like Mooimom (AW#16), purveyor of maternity goods, have used local engineering talent and experience in digital commerce to dominate Indonesia’s e-commerce market in that vertical.

All of these companies have used the microcosm of the AppWorks Accelerator and the macro-economy of Taiwan to gain a foothold and expand, through either direct or indirect experience in the semi-annual sessions devoted to Blockchain and AI and the community.

The accelerator and its network offers three critical sets of resources that make Taiwan a strong tech hub for the SEA region.  

  1. A community of  peers and experts who can answer questions and give support, while providing opportunities for hiring, funding, and partnerships
  2. Mentorship from seasoned public company executives who launched their own companies over the past 10-20 years
  3. Resources like software and access to supply chain that make entry into a local market easier

Community is an accelerant for learning and scaling

For young founders, a community is a lifeline to growth. In the AppWorks network, 376 operating startups and the 1,113 founders who run them have proven vital for any founder that is trying to solve a hard problem, grow at scale, make acquisitions of talent, or find funding. 

Sometimes this network and community is in-person, but it can also be virtual, as it has been so especially during the COVID19 pandemic. To accommodate founders who are not able to travel to Taiwan, and to enable connection among founders who continue to build during this time, the accelerator team holds virtual office hours and online seminars via Zoom on a regular basis. 

This would be true, in any case, and it has become something of a new manner of doing business. Over the past 3 years, AppWork’s community has started to span across tech hubs throughout SEA and become more distributed. Over the past 18 months, the number of these startups infiltrating SEA has grown at a 1.6x pace. 

A map reveals how the AppWorks founder community has expanded throughout GSEA
Image credit: AppWorks

The types of founders in this network give some insight into what kind of knowledge network is at hand during these virtual calls and virtual meetups. In many cases, former accelerator teams have reached a point where they have started to grow and are raising money to fuel expansion. Their insights can provide valuable feedback for other founders who want to go down the same path. 

Some of these former accelerator teams include: WeMo (AW#12), Taiwan’s first shared e-scooters startup, helmed by Jeffrey Wu; Voicetube (AW#7), the largest language edutech startup in Taiwan, which recently raised a US$3.5M A round; Novelship (AW#16), a Singaporean team that raised a US$2M seed round; and Booqed, also of AW#16. This Hong Kong team raised a US$1.68M round.

There are also peers who have made the journey of an acquisition. Kevin Chan of LINE Taxi (AW#11) started his company as a challenge against a fast-scaling, but wayward, Uber, which didn’t seem to have grasped the dynamics of the local market. After a few years of development, LINE acquired them. Chan mentors the community in private and public events around Taipei.

Founders like those at Omnichat (AW#16), Allan Chan and Lewis Pong, have found that connections to peers who are at this level have been key to their learning. They started in Hong Kong with their e-commerce marketing solutions startup and then came to Taiwan to join the accelerator and build out the market here. 

Three years after graduation, they have secured Taiwanese companies as clients at a scale larger than those they have in Hong Kong. Chan and Pong recently raised a US$ 800k seed round for further expansion, which will help them launch in Malaysia and Singapore in 2021.  

They have found the virtual and in-person connectedness with their peers have put them in a good place for continuing to build.  

“If we have any kind of question, we can just send a Facebook message and a lot of people will help us,” says Allan. “That’s amazing.” 

Mentorship by leaders of IPOs shaping decades of ecosystem growth

The AppWorks mentor network provides access to 100+ seasoned founders, each with at least 10-20 years of experience in nearly every technology business vertical.

Through an in-person Mentor Day, the accelerator team connects early stage founders to this network in an intimate setting organized around pitching and personal meetings. 

Founders get to meet founders in our investment portfolio like Sui Rui Quek, founder of Carousell; Joseph Phua, co-founder of live streaming social platform M17; Benjamin Wu, co-founder of iChef

Equally, they can meet founders who have IPO’d, like Ben Tseng, founder of Net Publishing, a publicly-listed game publishing platform.

Early stage founders can meet with Tai Chi Chuan of Fusion Media, which manages three of the top media platforms in Taiwan; or cryptocurrency founder Alex Liu, who created MaiCoin; and Wang-tun Chou, CIO at Next Bank, which has been granted one of the first virtual bank licenses in Taiwan.

The semi-annual mentor day brings top executives from around Taiwan and SEA to meet, coach and partner with young founders attempting to scale
Image credit: AppWorks

Peggy Cheung, a Hong Kong founder who established photo platform startup KaChick (AW#19) with co-founder Larry Lam, has firsthand experience with this. She came to Taiwan last year and says that the experiences with her mentor, Ming Chen from travel startup KKday, have focused her development efforts.

“My mentor sometimes sees what I can’t see in myself and gives me the courage to be bold,” she says. “In some cases our discussions saved me time from dwelling into unimportant matters or walking towards directions that make little sense.”

Resources

Having this kind of human support makes it easier for founders to extract value and make important connections with the macroeconomics of the country. 

AppWorks alumnus Andrew Jiang, founder of hardware-as-a-service (HaaS) venture builder Soda Labs, was part of cohort #17. He came to Taiwan from Silicon Valley. 

Soda Labs co-founder Andrew Jiang
Image credit: Andrew Jiang

To build out his HaaS startup, he partnered with tech giant Foxconn and hired local engineers. These AppWorks Accelerator-fostered connections solved critical problems in Jiang’s mission. 

“We believe Hardware-as-a-Service is a massively undervalued opportunity. Engineers in Taiwan are the most experienced in the world,” he says.

“We partner with Foxconn, which has an extensive footprint in Taiwan. When you show up in person, you get 10x the time and 10x the attention that you are able to get via WeChat or a video conference. It is also significantly easier to get agreement when you can build real relationships with your OEM,” says Jiang. 

Besides connections, AppWorks provides all the essentials that a startup needs in the early days and that they could otherwise find scattered around the island’s tech hubs. 

During the accelerator session, we give founders six months of free co-working space, available 24/7. After they “graduate” from the program, founders can provision seats on an on-demand basis for a fraction of the cost of a regular co-working space. 

There are also business credits supplied to founders from partners at AWS, GCP, and more. Founders, who might not have the resources to build internal teams for design, PR, HR, legal or accounting, can also utilize connections to a team of “Masters” on staff. These industry specialists work on-demand with founders to solve critical operational and strategic challenges.

Separate from the AppWorks offering, the Taiwanese government itself makes it easier for founders to get established on the island. Recently, the government built out a new initiative called Startup Island, geared to help international founders explore Taiwan as a launching pad. Though the COVID19 pandemic has put a freeze on new visa issuance temporarily, the government makes it possible for entrepreneurs to apply for an “Entrepreneurs Visa.” 

In December, Taiwan’s National Development Fund — a fund of over US$ 18 billion — announced that it is primed to make investments of at least US$180 million in the next few quarters, largely in Blockchain and AI. 

The next steps 

Before the arrival of SARS-CoV-2, it was estimated that the economies of GSEA (ASEAN + Taiwan) would generate US$300 billion in e-economy business by 2025

While many economies around SEA find themselves grappling with precipitous falls in GDP, with many eyeing security strategies that will seal off their borders and preserve resources for their citizens indefinitely, Taiwan will remain a willing partner to SEA founders seeking to find a foothold here. 

We expect that when life returns to what will likely be a new form of normal, the nation and our accelerator will be open, and willing, to help founders from all around the region. 

AppWorks will launch its application for its accelerator for blockchain and AI founders from SEA in May, so track our page for future announcements

HK Marketing Automation Startup Omnichat Moves Into Taiwan and GSEA With US$800K Seed Round Led by AppWorks


Hong Kong-based Alan Chan (left) and Lewis Pong (right) grew conversion rates for e-commerce clients 10x using their proprietary marketing automation software platform, Omnichat. They today announced a US$800k seed round led by AppWorks Ventures.

Hong Kong-based e-commerce messaging platform startup Omnichat today announced it has completed a seed round of US $800,000 (NT$ 24 million), led by AppWorks and other investors including the Aria Group.

Omnichat’s automated cross-platform marketing and customer relations management bots have helped its online merchant customers convert customers by up to 10 times typical rates during the COVID-19 outbreak. 

The seed funds will go towards customer acquisition and expansion in Taiwan, a US$42 billion a year digital economy, and prepare the startup for further expansion in Greater Southeast Asia marketing by moving into Singapore and Malaysia in 2021. Echoing tech developments in 2003, when the spread of SARS boosted the expansion of e-commerce in China and other parts of Asia, Omnichat’s rapid delivery of e-commerce solutions is helping online merchants survive radical pressure on business and stand out as leaders in a fast-growing regional digital economy. 

“Omnichat has an excellent team. They have built marketing automation technologies for online merchants based on their own experience selling things online. That is why their product became so popular so quickly.”Jamie Lin, Chairman and Partner of AppWorks, said. 

Omnichat has brought significant performance growth to e-commerce customers since its inception. The Hong Kong startup has recently worked with well-known Taiwanese e-commerce brands including HH Herbal, TOYSELECT, and international brands like Moët Hennessy. Conversions brought about by the use of an automatic shopping guide produces rates 5 to 10 times the average. 

Across its range of customers, conversion rates using Omnichat platform services are on average three to 7 times higher than those in the overall e-commerce industry. 

During February, two Taiwanese e-commerce merchants selling cosmetics and women’s health care products faced huge spikes in demand for COVID-19-related prevention products. These customer service messages on their websites and social platforms increased by 180% and 250%, respectively. Using Omnichat platform software, these partners were able to fluidly handle these spikes and understand customer motivation and needs through online chat, and quickly convert these interactions into sales.

Omnichat specializes in assisting e-commerce customers through cross-platform marketing, including obtaining lists from Facebook and websites, tracking customer browsing behavior, automatic shopping guides on the website, and Facebook / LINE / WhatsApp retargeting after leaving the site. The startup has a customer service system developed in-house that integrates websites, LINE, Facebook Messenger and WhatsApp customers for clients, turning active community management into higher sales conversion rates.

Developed in Hong Kong, Omnichat is making its mark in Taiwan

Omnichat’s entrepreneurial pursuit comes from the pain points experienced by Hong Kong-born co-founder Alan Chan. In the process of setting up an e-commerce website in Hong Kong, he often found that he could not respond to customers’ inquiries on the website immediately, which led to the regret of missing the order. In 2017, he invested in the development of “real-time website customer service” technology and began his path in software entrepreneurship. 

In 2018, Alan Chan came to Taiwan to join AppWorks Accelerator and became an alumnus of AW #16. With the help of AppWorks, Omnichat has successfully carried out in-depth technical cooperation with a number of store opening platforms: including 91APP, WACA, EasyStore, and Cyberbiz (AW#14). 

All of these early customers have continued technical cooperation with Omnichat, such as membership profile linking, LINE / Messenger / WhatsApp order notification bots, and other functions. 

Alan Chan pointed out his reasons for being optimistic about Taiwan: “Taiwan’s e-commerce culture is popular and its development is very mature. Even small e-commerce companies attach great importance to indicators such as traffic, data analysis, membership management, and marketing conversion rate. They are very much in-line with Omnichat’s characteristics and simple software installation. Omnichat is very suitable for promotion to e-commerce companies,” he said. 

By the end of 2019, Omnichat had 3,600 new customers, of which more than 70% were from Taiwan, a number three times the new customers secured in Hong Kong. 

Omnichat is expected to expand and integrate new communication platforms such as WeChat and Telegram in 2020. Omnichat will launch an “Affiliate Program” in 2020, inviting digital marketing-related companies, agencies, and consultants to collaborate on building more mature and innovative e-commerce industry applications for business.

Hong Kong startup exports its Taiwan market experience to Greater Southeast Asia


The Omnichat growth story highlights an emerging trend in Taiwan and Hong Kong e-commerce and other new ventures. Companies that originate in Hong Kong and SEA are moving to Taiwan to take advantage of the country’s digital economy and to use that experience as a stepping stone into GSEA.

According to statistics, the scale of Taiwan’s e-commerce market has reached US $42.7 billion, and it is the leader in GSEA. It is double the US $21 billion of Indonesia, often considered the leading player in the regional market. Startups from all over the region have come to Taiwan to build out their digital capabilities and use it as a launching pad for pushing further into the region and opening new markets. 

Building on its early success, Omnichat will continue to cultivate the Taiwan market in 2020, and aims to expand into Singapore and Malaysia in 2021. 

Every six months, we recruit talented AI and Blockchain startup founders in Greater Southeast Asia to join our Accelerator. If you would like to join us in our 21st class, follow updates at our AppWorks Accelerator page.

2019 Year in Review: The AppWorks Ecosystem Grows Annual Revenues to US$5 B and Fosters Expansion of 376 Startups in Greater Southeast Asia

In 2019, AppWorks continued to help founders from many different countries, contributing to growth in revenue and jobs in the Taiwanese and regional economies

AppWorks, a leading accelerator and one of the most active VCs in the region, finished 2019 prepared for the next decade by bringing it total capital raised to over US$170 million across three funds, and generating an amount of revenue and new jobs creation for Southeast Asia and Taiwan that is equal to the GDP of the island nation of Barbados. The AppWorks Ecosystem, a community of startups and founders directly associated with AppWorks, grew to 376 startups from 356 last year, and 1,113 founders from 925, with the graduation of cohorts AppWorks #18 and AppWorks #19, a total of 49 startups working on AI and blockchain  businesses. The total AppWorks Ecosystem created over 11,000 jobs in Taiwan. 

Over 60% of the accelerator founders hail from territories in SEA, including: Hong Kong, Singapore, Vietnam, Malaysia and Indonesia. Over 35% of these founders are women. AppWorks continues to be a pivotal catalyst for startup growth and diversity in the GSEA region.

The AppWorks community of startup founders and teams continues to thrive in Taiwan and in Southeast Asia, growing annual revenues to US$5 B per year in the region

In reviewing the growth and successes over the past year, AppWorks Chairman and Partner Jamie Lin says, “The combined efforts of the company and the founders we assist are helping Taiwan further position itself as a regional hub that is uniting the Greater Southeast Asia startup ecosystem.”

“We look forward to a decade of radical innovation and transformation, as the newly minted middle class continues to grow across GSEA and new technologies and smart founders contribute to powerful trade and market creation that lifts the entire region and demonstrates to markets around the world how Asia is leading in technology and business.”

“We could not have done this without the help of our limited partners, but most especially, we thank the founders from across GSEA who have contributed some new leading edge technology to a fast-growing region.  GSEA will over the next ten years generate numerous unicorns and Taiwan will be a fundamental part of that movement and growth.” 

The Funds’ capital raise will assist the fund and the accelerator in continuing in its mission to support founders of AI and Blockchain startups throughout Greater Southeast Asia. 

In 2019, AppWorks made investments in 11 promising startups, including Dapper Labs, a world-class Blockchain company creating new methods for enjoying entertainment; Deep Sentinel, an AI-driven home security camera network; as well as HarukaEDU, an online learning platform, and Infra Digital, a revolutionary payments application, both of which are based in Indonesia.

“We continue to be bullish on AI, blockchain and the growing Greater Southeast Asia market,” says Jamie Lin. “Over the next five to ten years, Taiwan’s startup ecosystem will contribute to some of the next innovations in these industries, and what will make those contributions special will be the integrated way in which founders working in this space will launch from Taiwan and expand and localise throughout this massive region.” 

“Taiwan has much in common with the SEA region, but most directly this connection is it e-economy and the way that its bilingual engineering talent and familiarity with the newest technologies and programming methods are easily paired with unique strategies that are growing out of countries like Indonesia, Vietnam, Singapore and the Philippines, if not the entire SEA ecosystem.” 

“AppWorks will continue to work side by side with founders. With our new Fund III, we are now prepared to invest greater sums of money in rounds up to Series C and lead some of these deals that we think will bring unique changes to the regional economy. We look forward to supporting and working closely with founders in this next decade.” 

Key Company Highlights

  • In 2019, AppWorks Accelerator continued with its focus to recruiting and accelerating only AI / blockchain startups, graduating a total of 48 startups across AW#18 & AW#19, with 29 startups developing for AI / IoT and 19 deploying solutions in Blockchain
  • Across AW#18 & AW#19, over 60% of the accelerator founders hail from territories in GSEA, including: Hong Kong, Singapore, Vietnam, Malaysia and Indonesia.
  • AppWorks Funds invested  across 11 deals spanning AI, blockchain, EC & fintech
  • The AppWorks Ecosystem reached US$ 4.72B in valuation, encompassing 376 startups & 1,113 founders, with the number of startups in the ecosystem accounts for over 11,100 new jobs in Taiwan
  • Many of the existing startups in the ecosystem raised significant amounts of capital this year and drove their expansion plans into GSEA, opening up markets in places like Hong Kong, Indonesia and Vietnam, as well as in other parts of Asia like Japan

The AppWorks ecosystem continued to be a powerful driver of economic growth and a stunning creator of innovation. Several of the early entrants of the startup accelerator raised capital this year and many of the founders and companies achieved new milestones.

Key Milestones of AppWorks Alumni in 2019

Tagtoo (AW#1) became the Leading MarTech Startup in Taiwan, raising a US$ 1.8M Series A to Drive expansion in GSEA.

PetPetGo (AW#3) was acquired by WonderPet Group, the largest pet chain group in Taiwan

VoiceTube (AW#7) will expand beyond Taiwan into the Japan and Vietnam markets in the future. 

VoiceTube (AW#7), the largest language edtech platform in Taiwan, raised US$3.5 M in a Series A to fuel its ambition to become the largest edtech platform in Japan and Vietnam. 

UmboCV (AW#9), the leading AI video security solutions provider, sold to more than 30 countries and raised US$ 8 M in a post-A round to continue its global expansion.

TaxiGo (AW#17), a ride-hailing platform created by founder Kevin Chan was acquired by LINE Taiwan and rebranded as LINE TAXI. 

WeMo Scooter (AW#12) growing and expanding throughout Taiwan in 2019-2020, hitting 5M trips per year

Additionally, another transport startup from a previous accelerator batch, WeMo Scooter (AW#12), the largest e-scooter sharing service in Taiwan, expanded to KaoHsiung and achieved more than 5M trips per year. 

Fugle (AW#12), the leading stock investment mobile platform in Taiwan, surpassed NT$ 500 M in GTV within six months. It raised a NT$ 29 M angel round. 

ShopBack (AW#13), the largest cashback platform in GSEA, raised US$ 45M to drive GSEA growth. 

FBbuy (AW#15), Asia’s leading B2B live social commerce SaaS product, was acquired by M17 and rebranded to HandsUp.

Booqed (AW#15), the Airbnb for workspaces in Hong Kong, raised Us$ 1.68 M in a seed round. It currently possesses 1,600 listings for spaces. 

In the area of AI, MoBagel (AW#16), the leading AI-driven data solutions provider in Taiwan, raised US$5 M in a Series A, to bring widespread AutoML tech into enterprises.

Novelship (AW#16), GSEA’s leading online marketplace for limited-edition sneakers and streetwear, raised over US$2 M in a seed round.

TWDD (AW#16), the leading designated driver service in Taiwan, raised US$ 1.3M in a Series A. 

Soda Labs (AW#17), the leading Hardware-as-a-Service venture builder in Taiwan, raised US$ 2M in a seed round, aiming to create a better connected world. They will be hiring in 1Q 2020. 

Outside of the direct work we do with startups, our Funds team announced that the development of AppWorks Fund III had created opportunities to work closely with a host of new limited partners such as Taiwan Mobile, Fubon Life Insurance, Cathay Life Insurance, Wistron Corporation, Hungtai Group, Capital Securities, as well as Taiwan’s National Development Fund. 

With the addition of Fund III, total assets under management has grown to US$ 170 million, making it one of the largest venture capital firms in Greater Southeast Asia.  

AppWorks School

AppWorks School continues to expand, shaping digital and engineering talent in Taiwan to assist the rapid growth of startups in the country

Since mid-2016, AppWorks School has graduated 179 newly trained software engineers (an increase of 73 in 2019) through a 16-week free coding program. Of these trainees, 91.6% of graduates went on to pursue successful software engineering careers in prominent internet companies such as 91APP, KKBOX, LINE TV (CHOCO Media), WeMo Scooter, LINE Taxi, PicCollage, VoiceTube, Gogoro and UDN Group, with a media starting salary of US$ 23,333 (annually). 

To say it’s been a productive year would have been an understatement. Tapping into the collective effort of each and every one of our team members, we successfully shifted our focus to AI / blockchain and made substantial strides in empowering founders across Greater Southeast Asia to fully embrace a smart and decentralized future. Finally, we’d like to extend a special thanks to all of our partners and friends in the startup community and look forward to working together to strengthen the regional ecosystem even further in 2020.

If you are a blockchain or AI founder in Greater Southeast Asia, and you would like to explore working with us in our semi-annual accelerator program, keep updated by following our blog or the Accelerator page on this site.

You may also find us on LinkedIn and Facebook, where we interact with founders on a daily basis.

Economic and Innovation Developments in GSEA Should Be Tempting More Founders to Launch Startups in the Region by Leveraging Taiwan

This map tracks the quarterly economic and technological changes in a region that should be the dominant startup generating region throughout the next decade.

Douglas Crets, Communications Master
Douglas is the English Master in Communication. A passionate marketing strategist and content writer, he spent three years with Microsoft in Silicon Valley managing the global social media marketing strategy for BizSpark, Microsoft’s Azure and software program for entrepreneurs. Douglas has a deep love for technology, literature and travel. He holds a Masters in Fine Arts from Syracuse University and a Masters in Journalism from the University of Hong Kong. One day, he hopes to travel around the world for a year.

The latest Map of Greater Southeast Asia’s digital economies, which we develop at least once every quarter, is indicating to founders in Greater Southeast Asia that the rise of mobile broadband in economies where GDP growth is accelerating past 6 per cent is setting the stage for amazing improvisation in tech use and commercial problem-solving.

It may come as a surprise to some, but Taiwan can play a pivotal role in that innovation surge. I have written a few thoughts about this to show you what we mean.

As the supporter of the largest accelerator-born community in the region focused on tech founders, our team watches closely these developments. Our portfolio companies and the 1113 founders and 376 active startups of our Accelerator alumni network are living examples of the magnet that Taiwan has become for founders in this region. 

Starting small, in a huge region called GSEA

We refer to this region as Greater Southeast Asia (GSEA), positioning it as ASEAN + Taiwan, inclusive of such territories as Hong Kong and Macau, and East Timor. The nomenclature is driven by our observation of consumption habits and statistical data, as you can see in the map below, which hangs in our accelerator space. 

We include Taiwan in this grouping because its economic evolution has become something of a beacon for SEA founders who want to build beachheads around the region. Let’s start with a single statistic to understand why. 

The total e-commerce economy market size in Taiwan is USD$42 billion. This is almost 66 per cent of the size of the entire GSEA combined.

Founders who emerge in GSEA and come to Taiwan to grow stronger 

This unique attribute of Taiwan is a magnet. There is also a push factor in ASEAN nations. That mechanism is prompting SEA founders to seek out a tested, developed market for their ideas.

This movement is observable through growth statistics that suggest a plethora of pent up consumption demand driven by tech adoption and through example companies that have done it. Let’s start with the country data. 

Five countries in GSEA show growth in GDP per capita of over 6 per cent, as of last year. They are Cambodia at 6.83 per cent; Laos at 6.72 per cent; Vietnam at 6.5 per cent; the Philippines at 6.47 per cent; Myanmar at 6.45 per cent. Indonesia and East Timor show growth of 5.2 per cent and 5 per cent, respectively. 

In Vietnam, a country of 95 million people, many early-stage startups are rapidly developing — Sky Mavis; Axie Infinity; Triip.me (AW#18). Engineering talent that moved overseas and went to tough schools like Harvard have now come back and are starting new companies by the dozens. 

In Indonesia, we have seen the growth of five unicorns, including Gojek and Bukalapak. In other areas, it’s not so straightforward. 

Google recently released yearly results from a long-term study that looked at the potential for SEA’s growth. 

Useful data by Google shows that GSEA presents great opportunities for smart founders who want to leverage a glut of software to reach populations that exist outside of the mainstream marketplaces — from Google’s E-economy report, Swipe Up and to the Right

Today, seven urban centres drive over 50 per cent of the internet economy in the countries depicted in GSEA. The “beyond metros,” or rural areas of a few SEA countries, account for 85 per cent of the population, but only 48 per cent of the Internet economy, as you can see from the picture below. 

While use cases may exist for tech, and while consumer demand may be growing, it’s harder to really scale in some emerging markets without solid strategies and consistent talent.

Even though the creativity and innovation ideas are off the charts, many things like stagnant offline players, unavailability of engineering talent, government red tape and just pure infrastructure fragmentation stand in the way of “moving fast and breaking things,” so to speak. 

SEA founders are coming to Taiwan is because they see a microcosm of development opportunities in Taiwan that they can take back to the rest of Asia, after getting focused here.

“Taiwan was a great gateway to Chinese-speaking countries [in SEA],” says Triip.me founder Hai Ho (AW#18). “There are [also] 200,000 and growing Vietnamese living in Taiwan. There are more daily direct flights between Taiwan and Vietnam, too. It is a good market.” 

AppWorks startups are gaining momentum in Taiwan

Over 376 AppWorks startups have continued to scale and expand by staging in Taiwan through our Accelerator or by becoming one of the AppWorks portfolio companies. Over 1,113 founders in our network have helped the country become a focal point for this region’s growth. 

These companies demonstrate just how nimbly a company locating in Taiwan can grow, figure out e-commerce strategies, and even acquire other companies and engineering teams while nurturing a huge market inside and outside of Taiwan. 

Shopback (AW#13), the e-rebates payment platform founded by Henry Chan and Joel Leong in Singapore, came to Taiwan to scale up their e-commerce knowledge and market deployment. 

Shopback has reported annualized sales figures of USD$500 million a year. It has operations in Singapore, Taiwan, Malaysia, Indonesia and the Philippines. 

Some other investments include 91APP (Taiwan’s Shopify); Carousell, which has localised to Taiwan by building an office here (it’s also localised in several other ASEAN markets). 

Taiwan is also the kind of place where you can build a company, or two, and IPO them, in a relatively quick time. For example, Jerry Kuo, one of the two siblings that started Kuobrothers, IPO’d in 2016. Jerry then IPO’d a second company that grew out of the original Kuobrothers Group, called MobiX, earlier this year. 

There’s also M17, started by Singaporean Joseph Phua. M17 started as a dating app company called Paktor and was based in Singapore. Joseph merged that company with a Taiwanese company called 17 Media to form what is fast becoming a massive social entertainment company that focuses on live-streaming. A recent acquisition of competitor MeMe Live has brought M17’s live stream market share to over 60 per cent in SEA’s developed markets. That wasn’t the only M17 procurement, though. 

M17 bought AppWorks Accelerator alum FBbuy, a company that developed an innovative way for people to buy items on Facebook. If someone simply typed in “+1,” in a comment, the scanning app would move the coveted item being discussed into a shopping cart. Joseph acquired that company and integrated it into a live-streaming commerce app called HandsUp

Early-stage is also heading to Taiwan

There are also a number of early-stage companies with inherent exposure to SEA who have heeded the call to come to Taiwan. 

At our upcoming Demo Day #19, over 65 per cent of the cohort will have originated or started their startup ideas in GSEA. Two female founders offer some examples.

Annie Zhang, from Hong Kong, will pitch Matters Lab as a decentralised platform for media and content sharing, which enables content providers to generate their own immutable content and get paid for it. They’ve generated about 25,000 customers in seven months. 

Telepod founder Jin-Ni Gan, a Malaysian living in Singapore, will also pitch. At a recent mentor day, she showed off her miniEV startup already operating in seven markets in the region. 

Telepod founder Jin-Ni Gan explains her product line and founder story to a room of Taiwan’s most successful entrepreneurs and corporate executives during Cohort #19’s Mentor Day, September 2019

Her last slide was a photo of kids without shoes walking down a dirt road that cut through what looked like smoke from a jungle fire at a rubber plantation.

“My childhood was similar to this one,” she said, and then ended her pitch with the message that tech and creativity have a strong potential to make this life better for billions of people. 

That’s a story that is familiar to many founders here in Taiwan, and it’s one that will only scale rapidly in time. As the region grows, the probability that mission-driven founders who are intent on building fast-moving scalable startups will see that Taiwan is a launchpad for the regional market.

Another quick look at the GSEA market landscape should give founders, and investors, something to think about. 

Out of the five countries mentioned earlier that have GDP growth north of 6 per cent, three of them — Cambodia, Laos, and East Timor — have mobile internet penetration rates under 40 per cent. 

Myanmar, which has 21 million Internet users, only provides Internet to 36 per cent of its population. Nearly all of those users — 99.8 per cent — get their Internet through mobile phones.

In emerging market economies, a glut of software and tech availability is enabling founders to test use cases for new technology and consumer products.  Often, these use cases employ leapfrog innovations that are further ahead than the traditional infrastructure or tech use cases in developed markets. 

After spending six months in Taiwan, XFers (#18) teamed up with Zilliqa in Singapore to launch a stablecoin. The lack of avenues for remittances makes the mobile form factor an attractive device for gaining access to capital and tapping into new virtual banks and blockchain technologies. Going forward , data seems to indicate that this innovation in SE Asia driven by a connection to Taiwan will be more prevalent. And it will continue to shape fintech and more.

If you are a founder working on AI and / or Blockchain, you can stay updated on our Accelerator application process and news by visiting our AppWorks Accelerator page. Our next application process starts very soon.