Candice Su, Investor Relations Manager (蘇郁茹 / 投資人關係經理)
Candice keeps AppWorks Funds investors (LPs) up-to-date on how their investments are performing as well as making sure they derive the most strategic synergies out of the AppWorks Ecosystem. Prior to joining AppWorks, she was a deputy manager at Fubon Securities’ Investment Banking Department where she primarily focused on equity financing, IPO, and SPO related transactions and helped many companies gain better access to the capital markets by providing both financial and operational solutions. Candice received her B.A. in Accounting from Fu Jen Catholic University. In her spare time, she enjoys traveling and experiencing different cultures through their cuisines and wine.
Before AppWorks
(English Below) 在加入 AppWorks 之前，我主要是在富邦投資銀行處協助公司 IPO (首次公開發行股票) 及 SPO (現金增資)，因為角色的關係，我有很多與企業 Founder 學習的機會，在 IPO 的整個過程中，我跟企業必須成為生命共同體，除了從 Founder 的視角，徹頭徹尾的了解企業本身的價值外，我也必須掌握企業所有大大小小近況，並即時判斷是否會對於 IPO 造成任何影響，並適時的幫助企業了解主管機關的視角，在雙方間搭起有效的溝通橋樑。
Why AppWorks
通常準備 IPO 的企業，已有相對成熟的商業模式，Founder 也可能已是蛻變後的樣子，也讓我逐漸去思考，是否有其他方式可以從不同的面向，去了解及幫助 Founders，也就是在這時候，我無意間看到了 Jamie 的 Post。 出於好奇，我便開始搜尋起 AppWorks ，接著我逐漸認識 AppWorks，以及這個團隊如何實踐 By founders, for founders. 的精神，這讓我感到無比的興奮與感動，畢竟很多時候企業本身的商業模式，以及獲利與否才是資本市場所在乎的，因此能回歸到 Founders 的本質與初衷，這樣的想法深深地吸引著我。
Why investor relations?
不同於分析師直接對應新創團隊的角色，IR 對應的是創投基金這一層的投資人，而對 AppWorks 來說，我們不只是希望投資人能獲得財務上的報酬，更希望能極大化投資人與 AppWorks 生態系的策略綜效。未來，當投資人對於創新趨勢想有更深入的了解、進行數位轉型，或想參與新創投資的時候，我們都能成為他們首選的 Go-to person。我一直相信幫助 Founders 的方式有很多種，就像產業分為上中下游一樣，若我能利用我的專業幫助到上游的投資人們，並以此實質支持下游的 Founders ，這必能在未來逐漸產生一個好的互助循環。
Last but not least
想嘗試和學習的事情很多，接下來我也會好好挖掘 AppWorks 的寶藏，並持續做會讓自己有成就感的事情，也希望以後在路上遇到大家的時候，都有機會可以聽聽你們的故事喔！
Before AppWorks
Before joining AppWorks, I worked at Fubon Securities’ investment banking department to assist companies with IPOs (Initial Public Offerings) and SPOs (Secondary Public Offerings). To recognize the true value of the company and act as the bridge between founders and the regulators , I was blessed to have the chance to learn directly from the founders and be inspired by them.
Why AppWorks
Generally speaking, companies that are preparing for an IPO have a relatively mature business model, so I wouldn’t be able to witness the 0 to 1 founder journey. This made me start to think about possible ways to observe founders from a different angle. That’s when I came across Jamie’s Post. Out of curiosity, I looked up more about AppWorks, and realized that AppWorks adhered to a spirit of “By founders, for founders.” While capital markets care more about the profitability of a company, AppWorks cares more about the delta of a founder and the problem they are trying to solve, which really resonated with me.
Why investor relations?
In contrast to investment associates or analysts that work directly with founders, IR engages more with investors in the fund, such as keeping AppWorks Funds investors (LPs) up-to-date on fund performance as well as making sure they enjoy strategic synergies from the AppWorks Ecosystem. Through synergies, I believe this is also a way to help founders from a different angle. Just like you need all supply chains to form an industry, I hope to help our founders succeed while unlocking advantages for AppWorks LPs.
Last but not least
There’s still a lot to learn and discover along the way, please don’t hesitate to share your story with me and inspire me with your founder journey!
